Event Tracking

Track product analytics events to understand user behavior. Events power your DAU/WAU/MAU metrics, trend charts, and breakdowns.

Basic Usage

gl.track("page_view", { page: "/pricing" })
gl.track("signup", { plan: "pro", distinctId: "user_123" })
gl.track("purchase", { amount: 29, currency: "USD", distinctId: "user_123" })

Event Naming

Use consistent, lowercase names with underscores. Some recommended conventions:

• page_view — page loads
• signup / login — auth events
• purchase / subscription_created — revenue events
• button_click / feature_used — engagement

Distinct ID

Pass a distinctId to identify unique users. This enables DAU/WAU/MAU calculations and retention analysis.

Dashboard

View events in Analytics — see overview cards (DAU, total events), top events by count, and 7-day trend charts per event.